A little square LLC was originally founded in London in 2005 after its owner, Alexandra Wallace-Currie, shopped the High Streets and high-end gift stores in search of beautiful baby-shower gifts for reasonable prices. She arrived in London pregnant with her second child. Having come from Texas, she was in search of preppy Americana gifts, accessories and children’s clothing for her friends also pregnant at the same time.
To her disappointment, very few shops carried such items, so she decided to open a business importing American goods.
For seven years, a little square LLC successfully imported goods, mainly from the United States, and particularly the Southern states, to fulfill the demand.
After eight long years of living in London, Wallace-Currie decided to move a little square LLC to the United States and fulfill her dream of opening her very own retail store in Southport, Connecticut.
Before moving back, Wallace-Currie was diagnosed with breast cancer in October 2010 and underwent chemotherapy as well as radiotherapy to eradicate the disease.
She received a tremendous amount of support from The Haven, a breast cancer support center, and Macmillan Cancer Support Center, a nationalized cancer support organization, funded mostly by private donations and fundraising events. She is grateful to be 14 months out now and expects to have a full recovery and live a long, prosperous life.
Wallace-Currie moved back mainly because she missed her friends and her family and wanted to give back and support cancer centers as they had done while undergoing treatment in the U.K.
During chemotherapy treatments, Wallace-Currie founded a nonprofit called the Pink Pom-Pom Project. Having connected with and coordinated more than 100 volunteers through The Haven, Macmillan Cancer Support, The Kensington Women’s Club and many friends, the Pink Pom-Pom Project managed to hand-make more than 500 hats, scarves, quilts and pillows for breast cancer survivors all over London.
“I still hear what an impact all of our efforts have made for breast cancer survivors,” said Wallace-Currie.
The Pink Pom-Pom Project has also established successful programs within the community such as the Volunteer of the Year Quilt — a quilt designed and made by the community to recognise a Volunteer of the Year in a cancer support center. Another is Commission Possible — a program where the Pink Pom-Pom Project commissions local artists to design and create art to be auctioned off to raise money and awareness at cancer fundraisers.
“For children, we have The Pink Pom-Pom Project Party Boxes, which are boxes filled with age-appropriate crafts for children ages 5 to 7, 8 to 10, and 11 to 13 years. We bring these boxes to impoverished areas to help children learn crafting techniques and skills,” she said.
The Pink Pom-Pom Project is a crafting for cancer therapy group that will support local cancer centers by hosting fundraising events, teach classes to cancer victims and their friends and families as well as reach out to the community offering additional classes in impoverished areas of Connecticut.
The Pink Pom-Pom Project will be located in a separate area of the store specifically laid out with beautiful seating and crafting areas. “It is the star of the show and we hope you will support the cause and watch our blog space for reports on events, people we meet and what we are doing,” Wallace-Currie said.
Her blog is www.stayabreast.co.uk (It may change to .org shortly.)
The grand opening is scheduled for April 26 at 363 Pequot Ave., in the Southport area of Fairfield. A little square LLC will offer original gifts, accessories, and clothing made for the entire family.